About us

Nara is a creator commerce platform built on a simple premise: creators should be able to build a business that outlasts the algorithm.

Over the past six months we've worked with 100+ creators, and they all surface the same problem. They're stuck chasing reach, while the demand and revenue already sitting inside their own audience goes unseen. Nara reads that audience like a strategist would — finding the signal in the noise and turning it into something a creator can act on in an afternoon.

The creator economy is on its way to half a trillion dollars. We're a small, senior, in-person team, backed by Paradigm, Circle, and other blue-chip investors, and we're weeks from launching v1.

This is a stealth role. We'll share the full picture — product, team, roadmap — in the first conversation.

The role

We're hiring a Lead Engineer to lead our engineering function and work shoulder-to-shoulder with Product, GTM and Design. This is a B2B product that involves traditional desktop and mobile app development but also a deep understanding of state of the art AI/LLM infrastructure and tooling. You'll ship code, set technical direction and lead the engineering function to bring Nara to market at scale. Success in this role brings significant upward mobility within the company.

You'd be joining a stellar engineering team who has built and shipped v1, and taking the lead on what comes next: defining v2, setting technical direction, and shipping code alongside them. It's B2B software for creators, which in practice means consumer-grade craft applied to a professional tool — it has to feel effortless and it can't look like AI.

Our stack

Go and Postgres on the backend, with Temporal orchestrating our agentic and data workflows. React and TypeScript across web and mobile, sharing a generated API client. Stripe for payments, MCP for our agent tooling.

We care more that you've made hard architectural calls under real constraints than that you've used this exact stack — but you should be comfortable in Go, or eager to be within your first month.

Responsibilities

Lead engineering on a newly launched B2B product spanning web and mobile
Define and build v2 with the team: payments, third-party integrations (social platform APIs, email and messaging, commerce), and features built on data gathering and agentic workflows
Set technical direction — stack decisions, devops and database management, code quality, and release process
Raise the team's throughput: how work gets scoped, sequenced, reviewed and shipped
Work directly with Product, GTM and Design across the full release cycle, and translate a defined roadmap into a sequence the team can execute against

Who are you?

A full-stack engineer excited by what AI can do for the creator economy — and clear-eyed about where it doesn't help
You've shipped consumer or B2B products that people actually love, at scale
Comfortable being accountable for the call: deciding on incomplete information, being opinionated, owning the outcome, pivoting when the evidence says to
You get more done through a strong team than on your own, and you'd rather earn technical credibility than assume it
A strong communicator who thrives when context is shared openly and decisions get made fast
You want to see your work in the wild, not in a backlog

Requirements

7+ years of software engineering, including shipping B2B or consumer products end-to-end
Strong backend fundamentals in Go — or a systems language you'd port from quickly — plus enough React/TypeScript to own the path from API to UI
Experience in one or more of: e-commerce, loyalty/rewards, creator economy, marketplaces, or consumer social
NYC-based, or committed to relocating

Nice to have

Lead, staff, or founding engineer experience at an early-stage startup
Durable execution or workflow orchestration (Temporal, Restate, or similar)
Stripe, stablecoins, or comparable payments infrastructure
Data pipelines, or applied LLM features in production — retrieval, agents, evals

Why this role

Fast trajectory: demonstrated short-term path to upward mobility
Small, senior, in-person team with backing and a clear product thesis
Meaningful stake in the upside through equity

Benefits

Competitive equity compensation
4 weeks PTO + Winter Holiday Break
Comprehensive Health, Dental, and Vision Insurance
Work from our vibrant SoHo HQ, with the chance to travel as part of the role
Company issued hardware